Monday, 5 May 2008

MTV x Radiohead for EXIT Video

MTV and Radiohead teamed up to produce a video highlighting the awareness on the exploitation and slavery of children around the globe. Something from the EXIT (End Exploitation and Trafficking) campaign, this is one of the many ways to combat on this cruel crime acts made by mankind. One could never feel what it's like to be forced separation from the family and be trafficked to some unknown place either to be sold as a labor worker, or a sex slave.

The video featured Radiohead's All I Need taken off from their latest album In Rainbows. Directed by award-winning Steve Rogers and cinematographer John Seale who was famed by his brilliant contributions to blockbusters like The English Patient and Cold Mountain.

Maybe this video will not totally prevent human trafficking that's widely happening in the world now, but, the effort from contributers are really well-appreciated to provide a 'wake-up' call to those whose not taking this matter seriously.



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