Monday 22 February 2010

Sonia Rykiel pour H&M Spring 2010 Collection

H&M is set to release another collaborative collection with French designer Sonia Rykiel to be unveiled on their Spring 2010 catalog, shortly after introducing the lingerie line late last year.

The exclusive knitwear collection kept colors a main priority highlight, a filling pantone indeed.

“It feels fantastic, after the launch of our lingerie collection, to be asked to design a second collection for H&M. This time, I felt like offering the essence of Rykiel - knits, of course - because knits are the second skin of women; knits, because Rykiel is the queen of knits forever, from Saint Germain des Prés to all over the world." said Nathalie Rykiel, president and artistic director of Sonia Rykiel.

Tagging along with this knitwear collection will be an exclusive tote bag made specially for the UNICEF 'All For Children' programme, where part of the proceeds will be for good cause.







The Sonia Rykiel pour H&M Spring 2010 Knitwear collection is now available at 200 H&M stores worldwide.

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